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In today's increasingly competitive marketplace, it's more important than ever to work collaboratively with our customers to offer solutions that address their logistics challenges. With eTrac, we'll be able to free up resources for customer relationship management that otherwise would have been allocated to time consuming manual processes.

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SmartIcon™ Now Provides One-Click Login for eTrac™


Ft. Worth, TX—February 8, 2007—SmartIcon Technologies LLC, provider of SMARTLOGIN™ technology, announced today that it has entered into a strategic relationship with Datatrac® Corporation, a leading provider of solutions and services for the time-definite courier and trucking industries.

Under the new relationship, Datatrac networkcustomers can easily gain access to the power of one-click autologin capabilities.  SmartLogin™ is quick and easy to install on customer desktop systems and proven to drive substantially more orders than older, manual processes.  As logistics service providers expand the use of SmartLogin, they quickly increase the volume of incoming orders, while significantly reducing the labor costs associated with telephone order requests and tracking updates.

At the heart of SmartLogin™ is a patent-pending 1-Click AutoLogin component that places a service provider’s company logo on a user’s PC desktop and web browser toolbar.  Customers just click on the logo to be automatically logged into eTrac™ where they can enter service orders, track shipments and verify delivery.  

“The pressures of razor-thin margins have led companies to find creative ways to compete, operate more efficiently, and save money.  SmartLogin™ helps service providers deliver even more value to their customers,” states Kirk M. Godby, founder of SmartIcon Technologies LLC.  “Express overnight shippers offer considerable discounts for online orders and airlines are now charging just for taking reservations over the phone.  These firms have clearly recognized the benefit of deploying web technology to reduce one of their biggest expenses: the cost of labor required just to answer phones“.

“Service providers must make the most of technology in order to deliver maximum value to their customers,” said Garland Duvall, Chief Executive Officer of Datatrac Corporation.  “SmartIcon extends the power of the Datatrac network to drive even more value in every shipment order while reinforcing the customer’s relationship with their chosen courier or trucking service vendor.”

SmartLogin™ separates service providers apart from their competition and gives their sales team a state of the art tool that appeals to both current and potential customers.  “I have such a huge advantage over my competition because of the SmartLogin™ technology.  I have increased my online order percentage by 100% in three months. My goal is to have my icon on every customer’s desktop in 2007” states Larry Zogby, owner of RDS Delivery Service in New York.

 

About SmartIcon Technologies LLC

SmartIcon Technologies LLC is a technology and consulting firm founded by a 14-year veteran courier company owner whose online order success is widely known in the courier industry.  A pioneer in Desktop AutoLogin software, SmartIcon Technologies LLC is committed to providing clients with measurable results. In addition to offering SMARTLOGIN™, SmartIcon Technologies LLC takes an active approach in assisting and ensuring that proven tactics and strategies are put into place for each client to realize all the benefits and savings possible.  For more information, visit www.smarticontechnologies.com   

 

About Datatrac

Datatrac Corporation has been helping shippers, freight forwarders and delivery service companies grow revenues by maximizing logistics efficiency for 30 years. More than 300 customers - including eight of the top ten expedited delivery companies – use Datatrac software solutions to compete more effectively while improving profitability. With their real-time eTrac™ logistics network, Datatrac is driving to eliminate inefficiency from the complete delivery cycle.  Providing practical technology products enhanced by GPS and other wireless technologies, Datatrac is improving productivity for companies in every link of the logistics chain. To learn more, please visit www.datatrac.com or call 800-827-2677.

For more information, please contact:

  • Kirk Godby
    SmartIcon Technologies, LLC
    817-658-5730
    kirk@smarticontechnologies.com

  • John Tucker                                                                  
    Datatrac Corporation                                                     
    678-250-2494                                                                
    jtucker@datatrac.com 
                                                     

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